Last time, we discussed TRUST, the first part of the TRUST, BELIEVE, DO mantra. To review… Even in the most difficult of times, like now when you may be scared and feel like retreating and hiding, these words can take your career and job search campaign to the next level and to success. Now, let’s focus on BELIEVE. Believe in your power.

Believe in yourself, your uniqueness, brand and your God-given talent. We’re all wired differently and that’s great. It’s called diversity. We all handle projects, problems, adversity, challenges, and successes unlike anyone else. You are pretty awesome, even if you don’t feel it right now. Here are a few facts to prove it:

  • Every human spent about half an hour as a single cell. Take a look now. Wow!
  • Your brain is made up of 100,000 miles of blood vessels
  • The average human heart will beat 2.5 billion times in its lifetime and pump 48 million gallons of blood, 2000 gallons every day
  • Our blood travels 60,000 miles per day on its journey through the body

I’m feeling empowered, and you should, too. Look at the problems you’ve solved, the contributions you’ve made at home, in the community and at work. Look at the lives you’ve touched; make a list of these things and, again, not just for work. See the big picture. See your capabilities and what you’ve accomplished. Even if your current circumstances don’t support where you’ve been, where you’re going and what you’re capable of, take back your personal power…. BELIEVE in yourself anyway. Your time is now.

After all, that’s at the core of your job search and your personal marketing campaign (and your careers and work/life). You must identify and embrace your contributions, values, passion and skills regardless of level, title, experience and degrees. Next, and most importantly in your job search, is being able to confidently, with your own authentic style and personality, talk about what makes you unique. And how your contributions, values, passions – uniqueness – match the needs of the interviewer, network contact, customer or boss. To do this and do it well, you must BELIEVE in you, your greatness.

I’ve really simplified this, but I’m not talking process, tactics right now. I’m talking attitude psychology; BELIEVE in you.

Even with all the greatest personal marketing tactics/stuff, resume, networking bells and whistles, connections, you’ll go nowhere without this. BELIEVE in you. We all have this potential; even if we’re not sure today, right now. With all of the uncertainties, ups and downs and rejections, TRUST anyway and BELIEVE in you and your uniqueness. Reclaim your personal power.

Even if you don’t see it right at this moment or you don’t see the evidence of it right now, and no matter what others say or think, BELIEVE anyway. This is your opportunity. This is your challenge. You are awesome.

Next time, we’ll explore DO, time to take action!